Market Reports

Featured Market Alerts:

Strawberries -  California supply remains limited due to cold weather and shorter days, but volumes from Central Mexico and Baja are expected to increase next week, improving availability.

Iceberg Lettuce - Demand continues to exceed supply and is expected to remain high for at least two more weeks, with a drop anticipated during the holiday week. Production in Huron is light, and prices for value-added items and carton lettuce are elevated due to lightweight products, with industry-wide reports of pinking, discoloration, and lightweights.

Lettuce Leaf - Green and red leaf supplies are tight, while romaine remains in high demand, with shortages expected to last for weeks. Production in Huron is nearly done, and prices for romaine value-added items and contracts remain high. Romaine heart supplies are also limited, and common defects include lightweights, small sizing, and tip and fringe burn. 

Mushrooms - Supplies are limited across the U.S. and California as the holidays approach, with most growers maintaining typical production levels. Supplies are expected to improve, and prices should decrease in early January.

Freight - The start of Yuma is two weeks away from full transition and volume in Northern California is dwindling. We are still seeing orders moved from the norther regions to Southern California. At this point, we are anticipating with certainty that trucks will load both Salinas and SoCal.